About Veronica Woods and My Salon Scoop Consulting
Woods has always been passionate about hair. Her perspective comes from sitting in
the chair as a loyal client. She has personally recommended 100s of salons across the country to her friends over the years. Woods decided to turn this passion into a business when her favorite salon owner became forced to go out of business because of a lack of business savvy.
An MBA graduate of The Wharton School of Business at the University of Pennsylvania, Woods leveraged her 6-figure education and decade of corporate experience working in business planning with multi-million dollar budgets on a quest to help raise the business game for salon owners.
With the vision of providing a resource for women looking for quality hair salons, she founded the website, MySalonScoop.com, and became known as the Ultimate Beauty Matchmaker. Woods saw that while the website was a beginning, salon and spa owners wanted more from her.
Based on this need, Woods developed educational content to improve the business skills of salon owners, including the Book Your C.H.A.I.R. Solid system. In addition, she wrote the book, The A-List Salon: Insider Secrets of How Profitable Salons Wow Their Clients Every Day (www.alistsalonbook.com). Her work is based on proven best business practices, research on the marketing practices of the top hair salons in the country, and focus groups with salon clients.
Woods provides customized coaching and training services to help salon professionals create a solid plan to attract and retain more happy clients—and earn greater profits. In addition, she consults with business owners and sales executives, with a focus on the beauty industry, who have hit a wall in their efforts to grow.
Veronica Woods is a member of Professional Beauty Association, American Marketing Association, and International Mobile Marketing Business Network. In addition, she is active in the community as a member of Sigma Gamma Rho Sorority, Inc. and a board member of the Seven Roses Legacy Foundation. She is also an active volunteer with the Network for Teaching Entrepreneurship.